Any car company, if you want to grow up for a long time, no research and development must not work. So how is the investment costs of various autonomous brands in automotive development? Recently, some media announced a list, which is a 2020 auto company R & D investment list. Through this list, we can find a lot of interesting rules.
[1] SAV, BYD, Great Wall, ranking first three
First ranked from the list Looking up, the SAIC Group ranked first and 2020 investigated 14.967 billion yuan. The Great Wall car than the third place in BYD 5.556 billion yuan is significantly higher than that of the Great Wall car.
In addition, the Guangzhou Automobile Group 5.125 billion yuan, Geely car 4.8 billion yuan, Changan car 4.142 billion yuan. These 6 car groups, R & D costs are more than 4 billion.
In addition to these companies, Beiqi, Wei came, the research and development costs of these two companies are more than 2 billion yuan. And other brands have been relatively low. The R & D cost is the least Dongfeng car, and the 2020 R & D expenditure is only 387 million yuan.
[2] The new force company is more emphasis on R & D
Without exceptions, these brands are new forces, so we can find out through research and development and revenue.The new forces of the company is indeed more active in automotive research and development. In this way, it is also working hard to catch up with traditional car manufacturers.
Instead, the R & D expenses are the most cost of the SAIC Group, and the R & D costs only account for 2.07 percentages of the revenue, which is low in these companies on the list. In addition, BYD Auto, Great Wall, Guangzhou Automobile Group, Geely Automobile, Chang’an Automobile, these 4 companies. R & D and recovery points are between 4 percent to 8 percent.
[3] In the self-primary brand, BYD, Guangzhou Automobile R & D account is relatively high!
Although the SAIC Group has the most development expenditure, there are many brands under the SAIC Group. For example, Roewe, Minglu, Datong, and SAIC have a lot of brands, so If it is shared to various brands, the R & D expenses of the SAIC Group are not much. Moreover, the R & D revenue ratio is only 2.07 percentage.
I believe that in the Chinese market independent brand, in 2020 R & D expenses is BYD, the total cost of R & D 8.556 billion is very powerful, and accounting for 5.46 percentage of total revenue, exceeding the Great Wall car and Geely cars can also be regarded as the most important brand of research and development.
In addition to BYD, Guangqi Group’s performance is also very good, and the R & D fees of Guangqi Group 5.15 billion yuan account for 8.1% of total revenue. Therefore, Guangzhou Automobile and BYD are also in the new energy car in the past two years to show more than two brands.
[4] By research and development cost contrast, the autonomous brand polarization will be more obvious
The comparison of each independent brand R & D fees, we can also find that automotive companies that have good heads in the market are basically very important to automobile research and development, and the market performance of Dongfeng Motors is particularly low. Therefore, I think that the future brand market performance can be distinguished by the research and development costs of various brands. At the same time, the stronger of the strong brand strong, the weak weakenThe pattern will be more obvious.