With the introduction of the BMW i4 concept car, BMW’s new brand identity also released together, it will be with a product update out now more and more BMW models. Chose to release a new LOGO i4 Concept Car as a carrier, which is also about the BMW i4 further into the field of electric vehicles logo, and the new BMW LOGO also with meaning for the future on behalf of a more open attitude.
Although there are far-reaching implication, but this new BMW LOGO scares a lot of people, especially BMW fans could not understand. Remove the black outer ring, to transparent background, and the inner ring of the “blue sky” also removed gradient effect, all of a sudden turned into a sense of luxury from both visual toy.
and BMW as well as a similar treatment, also from Germany’s Volkswagen, Volkswagen also released a new version in 2019 LOGO, same style It is moving to flat. Taking into account the public long before the car standard style, this new LOGO does have a retro flavor. According to the public’s views, they enable the new logo is the significance of marking the move to electrification, this time it seems Volkswagen and BMW agreed.
However, with regard to the public on this matter to change the logo, brand LOGO is not the focus of most of the focus, because the public also said the new LOGO will not necessarily appear in all new cars body. But car logo has undergone a drastic change, say “afraid of the public with the letter”, it is because previously only Phaeton model name identification will appear just below the rear LOGO, and now, all Volkswagen models will progressively name identification LOGO is moved directly below, and asked you afraid?
In fact, as early as 2016, the Audi brand LOGO also made a flattening process, but Audi in this matter is very low key, no foreign claims flattened meaning, this was no black and no new texture LOGO appears in the body of the vehicle, so the degree of concern caused not high. Jun rut guessing, but also to embrace the power of the Audi launched a new flat LOGO, but in 2016 had never been seen the trend towards electrification development is not so violent, so Audi did thisA meaning out tops for nothing.
Finally, Nissan. If the front of the three German car brand in flat LOGO, while still largely retains its original elements, so Nissan’s new LOGO can be said that some of the deviant. Not only flat, but also simplified, even people who feel a bit like cottage version of LOGO work.
But Nissan also designed a new logo for its the “Z” series of products, have to say, this new “Z” logo yet full of Japanese samurai Fan children, compared to the Nissan brand LOGO more feeling. Nissan at this time for the new LOGO “Z” series design, may mean “Z” series of new works quickly approaching.
seems to be the major LOGO car prices flat to the development of this trend, I do not know how you look?
Author: Chen Houze
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