Recently, Changan Ouquious officially announced sales data in January 2021, January 70404, in January, increased by 75% in the previous month, including 13127 in Changan Oushan X5, increased from 29% from the previous month, Changan Europe X7 8207 months, an increase of 84% from the previous month, is called “2021 Dynasty Black Horse”.
Changan Ushang X5 listed at the end of November New strategic models, all the way to grabbing. With the leading blue whale power performance, it is a new product, which is a wide-rapidly low-quality, speed and convenient car machine, and a new product that is the most worthy of the 100,000-level main SUV market. The first month of Changan Ushang X5 sales I broke through 10,000 markings. The sales volume once again rose again, rushing to 13127, and the full order has reached 47,000 +, and a hot Changan European X5 has a tendency to shock the trend.
Another strategic model Changan Europe X7, which ushered in the upgrade of the upgrade at the end of December last year. The market performance of Changan Oshang X7 is excellent. Since the list of people in the Great Hall of the People, since 2019, the sales of thousands of sales have broken 100,000, and the most intense compact SUV market in competition is long. The top ten in the brand model sales list, showing the powerful strength of the Red Generation China’s brand SUV, and officially entered the “100,000 SUV Club”. The sales volume of Changan Ushan X7 has reached 8207 sets, and also verified the 2021 Changano Shang X7 after the upgrade of the upgrade once again won the high recognition of the market and users.
The product is unstoppable, forming the red explosion force
The era of entering the stock in China in China, and all the epidemic cars Below, Changan Oshan can open in 2021 with such a stunning black horse gesture, but also from the company to transform high quality development in recent years. In 2018, Changan, Chang’an, Chang’an, Chang’an, who was developing two wings in Chang’an Group, firmly, and the car gesture.The concept of the value dominated from the previous price leading and proposed “two times the value provided by customers is the cost of customers.”
In the 100,000-level SUV field, Changan Europe X5 is equipped with blue whale NE1.5T engine power performance leading level, is 100,000 yuan The fastest car; as a red SUV, the upgrade of Changan Europe X7, whether it is a rich standard, or is still a comfortable configuration, almost all consumers have all the imagination of 200,000 joint venture boutique SUV.
Innovative marketing, quenching brand strong internal growth
In the marketing, Changan Europe is constantly exploring innovative marketing, and the depth of marketing of online platform + offline channels has created the only industry unique “4-terminal integration” marketing system, users only need one ID, you can implement the full link of the European Styleapp client, the European service household consultant, the vehicle system, the dealer store. Changan Europe has also established a more stable brand, store, user relationship through 400 stores. With innovative driver marketing system, Changan Europe is constructing a strong growth of internal growth.
Hugging young users, aggregating young new traffic
The user of the zime, has a more distinctive value, whether it is a big way Love Tou culture, or the popular IP of the circle, allocated the strong self-claim of the elderly. Changan Ouhang constantly embraced young users in recent years, and won the favorite of young people.
First in the product layout, the Changan Europe X5 designed for young people after 90s, its extremely sporty cool shape, unique track mode, no wheatCar KTV, leading intersecting performance, has provided a rich driving experience for young people. Its sales price of 6.99-1029 million is also a “first car” suitable for young people.
On marketing, Changan European is constantly seeking to use young people to talk to young people. In Chang’an European X5 global listing, 10 young users from the country became the protagonist, and became a new car conference that was run through young users. During this year’s Spring Festival, Changan Europe will also cooperate with the game circle to run the kart. There will be more exciting young people to unlock.
