2019 automobile market down, there is no accurate sales data throughout the year, from the year’s auto market, the domestic automobile market is expected to there are about 5 percentage sales decline in the automobile market downstream of the environment, but by the impact of consumption upgrade, the luxury car brand’s sales performance is very worth seeing.
As we all know, second-tier luxury brand Cadillac and Lexus are the most dazzling 2019 performance luxury brand, both full-year sales were 200,000 break, although Cadillac decline in sales compared to last year, but still in luxury brand ranked fourth in total annual sales of 212,507.
Cadillac XT4 growth momentum most fierce
From the specific vehicle sales point of view, Cadillac XT5 Cadillac the best-selling family of performance models, the annual total sales of close to 60,000, is Cadillac’s most popular products in China. In June this year, Cadillac XT5 usher facelift, new and old models alternately car sales have led to a certain degree of decline, but then showed continued growth momentum, the sales performance in recent months, the basic can be maintained at the average monthly 6000 Taiwan around.
positioning compact SUV XT4 also doing well, the annual total sales reached 47,054 units, up 209.9 percentage. The compact SUV is the new blue ocean luxury car market, Cadillac compared to competitors earlier delivery models also make this car more competitive. In addition, larger terminal concessions, once again raise its price.
In July this year, Cadillac XT6 officially listed, as of year-end 2019 total sales to 11,053 vehicles, with a lower price than the competition, and more and more practical seating arrangement, this 419,700 from the sale of luxury in large SUV is still very competitive.
cars, the current Cadillac in the sale of car models in fact only have CT6 and just listed CT5, with high terminal benefits, the Cadillac CT6 sales indeed experienced a steady growth this year, monthly sales topped 3000 Taiwan, while only CT5 since NovemberJust listed, sales this year did not contribute much, but the car’s overall performance point of view, CT5 performance in 2020 is worth the wait.
2020 will usher in the explosive?
compared to Cadillac sales data in 2018 227,997 vehicles, 2019 sales does have some decline, but if you look closely Cadillac sales performance observed in the year 2019, in fact, can be divided into two terms, respectively, in the first half and the second half.
from January to June 2019, Cadillac sales rose 1.98 percentage due to the country’s five large-scale clean-up inventory, Cadillac sales in June year on year surge even as high as 51.5 percentage, leader in the market.
by emissions policy implications, Cadillac original main sales Cadillac ATS-L and XTS these two car models ushered in the adjustment of product lineage, July Cadillac ATS-L sold only 397 units, motorcycle sales decline nearly 90 percentage, whereas before, there is no version of the six countries Cadillac XTS and ATS-L do with the price achieved very good sales.
it is evident that in the second half of 2019, Cadillac sales have been fairly good performance car field, with a big vacancy, which to a large extent Cadillac slowed in the second half sales growth. in addition, although the Cadillac listed XT6 and CT5 this year, but the new car market in the end no big concessions, it’s outbreak in 2020.
written in the last
Cadillac 2019 sales performance how? not bad. After all, the Cadillac performance in the first half of really big lead in the city. With the re-adjustment models lineage, as it has been listed CT4, CT5 and facelift XT4, XT5, and Cadillac’s performance next year will be very worth seeing.