According to the latest sales data, Shenlong Automobile sales accumulated in January-March, gains by 175% year-on-year, sales target completion rate reached 110%, since December 2020, it has been achieved for 4 consecutive months . Among them, Dongfeng Peugeot brand sales increased by 203% year-on-year, Dongfeng Citroilong brand sales increased by 127% year-on-year, and customers went to store and main model sales.
Sales first line, Shenlong Motor with the majority of dealer partners together together, fight for a quarter. During the Spring Festival, in the “Spring Festival”, “Five Heart Guardian, Yizheng NOW Lantern”, through diverse exhibition halls and propaganda methods, attract a large number of customers to the store; Dongfeng Peugeot, Dongfeng Citroen double brand is still fully Innovative marketing methods such as live and interactive H5 games to strengthen interaction and communication between customers, and have harvested a lot of effective guests and promoted sales. In addition, a large number of young users have passed through a series of “attitude” brand marketing activities: Dongfeng Citroen Comfort Space Guangzhou Station, Shanghai Station, let customers feel the comfortable, romantic French style; Dongfeng Peugeot new French SUV family opened the trip to spring in Yunnan, experience new French frighteners in Cangshan Bohai.
In the second quarter, Shenlong Motor will continue to implement “five heart guards”, continuous improvement in branding, commodity, service, financial, marketing, etc., continue to create greater value for customers. During this year, During the Shanghai Auto Show, Dongfeng Peugeot’s new 4008/5008 model will be officially launched, Dongfeng Citroen Global Strategic model E43 will also debut the world, which will increase the sales space for the sales of Shenlong.