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Volkswagen investment of 2.7 billion euros “Acceleration” strategy 2021 is expected to sell 450,000 tram

车 讯 网 report ] On March 18, 2021, the Volkswagen brand has induced 2.7 billion euros in the future technology field, which is LDQUO; acceleration strategy LDQUO The successful launch laid foundation. In 2021, the Volkswagen will reach the first milestone of the strategy; MDash; plan to deliver more than 450,000 electric models, more than double the delivery in 2020. As the digitization level continues to improve, the Volkswagen brand will launch business models for the first user this summer 2.0: New features in Germany pilot subscription mode and on-demand subscription. Volkswagen expects this business model 2.0 will bring hundreds of millions of euros in the next few years. Online car sales will also start in 2021.

Volkswagen passenger car brand CEO Berreid said: ldquo; we successfully responded to the epidemic. After experiencing the challenge of 2020, we quickly recovered through strict cost control and strong sales performance. Our business profit in 2020 is 454 million euros (excluding special projects), and earnings in 2020 full of crisis. Therefore, even if you face the challenges during the epidemic, we can still put a lot of money to future projects. 2021, based on new LDQUO; accelerated strategy ldquo;, we will continue to promote its own transformation. RDQUO;

Cost and investment control slowly affecting the new crown epidemic situation

Volkswagen implemented a large number of measures last year to further cut costs. The fixed cost is reduced by about 1 billion euros, especially in the third, fourth quarter, and strict cost management results. Volkswagen’s fourth quarter of the market is 1.4 billion euros, far higher than the 2019 level. In addition, the mass car strictly adjusts the production of production based on user demand, which reduces the net stock up to 10% year-on-year. Despite the influence of the epidemic, Volkswagen has always maintained a net cash flow as being positive, achieving sales income of 71.1 billion euros (2019: 88.4 billion euros), delivered 5.3 million vehicles (2019: 6.3 million). MainlyMarket, Volkswagen has been further consolidated and even enhanced market share.

Only a strict management cost is usually possible to invest large-scale investment in the future. Alexander Seitz, member of Volkswagen Passenger Car Brand, Control and Accounting, said: ldquo; in this special year in 2020, it is one of the key factors that ensure relative freedom of financial position is one of the key factors of the success of Volkswagen. We carefully review each project and strictly sort the project priority. The strong performance in the second half of the year explains that the strategy we take is very correct. RDQUO;

Accelerated digitization: By subscription mode and online car purchase to reach the first milestone

In the rapid growth of electric travel, through the new LDQUO; Acceleration Strategy LDQUO;

This summer, Volkswagen will pilot ID.31 subscription mode in Germany 6 cities. Pilot projects will provide and test consumers to accept new modes of use, such as navigation services, and other options. Volkswagen will start from the summer to the ID.3 and ID.42 models to provide an OTA remote wireless upgrade service every 12 weeks, and become the first mass production segment manufacturer with such services. It is a prerequisite for new digitization functions. Looking forward to the future, Volkswagen is expected to bring hundreds of millions of euros to new income in the next few years.

Volkswagen will reach an important milestone in a online sales: from this week, users can purchase ID.3 and ID.4 online, and handle various important procedures in digitally And complete the purchase of the car simply and quickly at the dealer. From this summer, users can purchase ID online. The family models include the entire process selected from the configuration to the signing lease agreement. The Volkswagen will therefore become one of the first batch of automobile manufacturers who offer the German users to choose the electric car service.

In the summer, we will set up digital new cars and used car trading markets with our dealers. Users can be in publicPick your favorite models in multi-models and complete the purchase online. Volkswagen will promote online sales models throughout the European market. Dealers are still an indispensable ring in our online sales process, but also the most important user contacts.

The Volkswagen will deliver the first ID.4 model to European users. In Germany, vehicle delivery will begin on March 26. As of the end of February, Volkswagen has received a total of 23,500 ID.4 orders from Europe. This year, the Volkswagen will also launch four-drive ID.4 GTX3, ID.5 coupe SUV3 and ID.6 x and id.6 crozz3 models for the Chinese market. With the continuous launch of new models, the sales of electric vehicles in Volkswagen ushered in rapid climbing, and the Meb platform is gradually promoted. Besy said: ldquo; this once again highlights the Volkswagen brand is the leader in the group, and about 80 percent models in the group are created based on the technology of Volkswagen brand. RDQUO; This year, the Volkswagen is expected to have a total of approximately 300,000 MEB models and about 150,000 hybrid models.

At the same time, Volkswagen has achieved excellent results at the beginning of the New Year: Although many markets are still subject to epidemic, Volkswagen is still delivered to 15,500 pure electric cars worldwide in 2021, year-on-year. The 51 percentage. In Germany, the pure electric car delivery volume increased by 143 percentage year-on-year. In addition, inserted hybrid vehicles, Volkswagen global delivery is 16,300, a year-on-year increase of 174 percentage; in the German market, the growth of 291 percentage is increased.

Outlook: Return to profit growth orbit

The public car will continue to focus on improving efficiency, targeting electric vehicles and digitalization, etc., to 2025 The year will invest about 16 billion euros. To this end, the Volkswagen has established four goals. By 2023, the Volkswagen Plan reduced the fixed cost by 5%. According to the joint guidance of the union, the staff of the VolkswagenThe model will always remain in January 2021, and some of the retirement plans also help to achieve this goal. Other goals also include the increase of 5% per year, and the cost of material cost is reduced by 7%, and the profitability of each region is continuously improved. Despite the influence of the epidemic, Volkswagen is expected to be balanced in the United States and South America this year.

Volkswagen is expected that car delivery will have increased significantly in the next year, and the target sales income is also expected to grow significantly. At the same time, the Volkswagen has set a 3% to 4 percentage target for 2021 to 4%. Alexander Seitz said: LDQUO; although the epidemic has brought many challenges, we will still have persistent, strive to achieve 6% of the 2023 profit margin. RDQUO;

The ultimate goal can be successfully implemented, but also on the influence of the epidemic to the core market of Volkswagen and the supply of semiconductors.

Energy consumption information:

1, ID.3 (European version): 100 kilometers of comprehensive power consumption 14.5 to 17.7 kWh (NEDC); carbon dioxide emissions 0 g / Km; energy efficiency grade A +.

2, ID.4 (European version): 100 kilometers of comprehensive power consumption of 15.5 to 16.9 kWh (NEDC); carbon dioxide emissions 0 grams / km; energy efficiency grade A +.


3, ID.4 GTX, ID.5, ID.6 x and id.6 Crozz: unopened models.

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