Skip to content

White Paper on survival [car dealer status quo under “Contagion”] – Love Chi brand

The first spring

This is love Chi car into the Northeast region, did not imagine the years of quiet good, there is no hope in the endless streams, everything as it comes Like quiet, even a lot of people have not noticed, this brand has been settled in Changchun.

At present, only the manufacturers of these dealers are very concerned about family love Chi. In the beginning of the epidemic, OEMs will grant love Chi dealers epidemic prevention materials and disinfectant, hand sanitizer, masks and other materials mailed the first time to the store, and this love Chi 4S shop to meet their own needs after, manufacturers will also store reserves and issuance of epidemic prevention materials, unpaid donated to the front-line health care workers, and all of this, nobody concerned, there is no media coverage, all are the same and their arrival quiet ……

[ 123]

in love with this Chi, general manager of 4S shop contact, we see a different view, they are full of passion, but acting athletic, they have a social responsibility, but overwhelmingly the low-key, but for the use of materials was asked, I am afraid they will not say so far made in the dedication of the epidemic.

from them, we see the future of this brand, and only thankful enterprises, will create responsible products, we hope that through our reports, so that more people watch them, help together they go through this difficult period, so that they sincerely say: in Changchun, nice!

March 15, from automotive media cluster ghost trolley car joint Wenxuan, banner Kan car, Harbin car guides, car six laps, Yu sister range of children, Xiaoqing car forum, heard about the car, the car Jue Luo, dragon car, north automobile market, car No. One, control concept, the music car life, listen to me to buy a car, the car will Regulus, Harbin rim, the morning explosion, as the car, China Ji shelterbelt, Kanto automotive network more than 20 provinces and four municipalities from the northeast media platforms and websites jointly launched the “survival status of car dealers White Paper” series of reports twenty-nine, ghost brother again in the form of telephone interviews take you away Changchun Chi love into this car is passing the shop, and by this love Chi Liu Ning, general manager of 4S shop of communication, so that we truly understand their real difficulty at this stage.

1, trolley ghost cluster:I ask whether your company has officially return to work? Currently suppport how many people were at work, compared with the normal state how much worse? The specific date for the resumption of work, and how the status quo?

love Chi Liu Ning shop: My company was March 1 has been officially return to work, but there are some who are still in the field back to a long home quarantine status. Now probably about 30 people who go to work, the status quo is no existing natural customers into the store, the impact on sales and after-sales was relatively large.

2, ghost trolley cluster: affected by the epidemic, if your brand has launched OEMs outbreak response measures against the dealer? What response is the store?-Store employees to go to work and see if the car into the shop and repair of consumers in effective protection? Specifically how to do!

love Chi Liu Ning shop: love Chi brand OEM deal with epidemic response very quickly, in early February on the release of the disinfectant, hand sanitizer, masks and other protective equipment to include dealers around the same time I also shop the part of the protective equipment donated to the Sino-Japanese friendship hospital of Jilin University, expressed thanks to our fight against the epidemic of health care for the line. Since the resumption of work, I shop strict implementation of national standard of protection, field personnel back to their own long quarantine for 14 days to work. Employees and customers into the store every day body temperature measurements and make a record; disinfect the store once every two hours, requires office staff, working in their own separate area, try not to chat mob; sharing lunch every day, the sub-region, into the store free vehicle interior disinfection, the customer into the store Get a fREE masks.

3, ghost trolley cluster: Despite last year’s Chinese New Year in February, but sales compared to last year will be much difference? Please tell us about the February advance sale and after-sales store amount of turnover respectively?

love Chi Liu Ning store: In fact, there is no comparable, since February of this year is basically zero income.

4, ghost trolley clusters: in February by the biggest impact of the epidemic is that sales or sale? What percentage will be worse compared to the output value last year?

love Chi Liu Ning store: affected by the epidemic of February has been in a closed state, whether it is sales or after-sales basically no value, so that there is no comparable.

5, ghost trolley cluster: whether to cancel the OEMsThe assessment indicators in February? Inventory ratio is about how much? What percentage of difference compared to last year? If the March assessment indicators whether recovery can bear got?

love Chi Liu Ning store: we love Chi brands are just settled in Changchun pure electric car brand, for assessment indicators and stock assessment manufacturers are not, but the outbreak or affect my budget goals for this year than shop big, expected to be completed earlier this year assigned the task throughout the year there are some difficult.

6, ghost trolley cluster: In order to cope with the current situation, OEMs whether to launch a reseller support policies? Now we can ensure rationalization of working capital? Approximately how many cars in the form of acceptance of purchase? Month interest about how much? The most difficult part to exist where?

love Chi Liu Ning store: Love For Chi automotive OEM dealership policy or a lot, mainly in conversion marketing ideas, ideas for sales channels and guide lines gave greater support and guide.

7, ghost trolley cluster: In view of this state, how long the store can adhere to? If the epidemic continues for three months, the first to highlight the problem in which part? Into the car expenses, rent or personnel expenses.

love Chi Liu Ning shop: With the trend of the epidemic across the country for the better, I think this situation will not last long, for my shop because it is a new force in terms of brand, so the inventory pressure, mainly difficulty is reflected in staff costs and rent.

8, ghost trolley clusters: current store if there is a non-battle casualties since the outbreak caused? Are employees return cases of self-isolation?

love Chi Liu Ning store: Despite the serious impact of the epidemic, but I do not shop downsizing means to take in order to reduce losses, we still hope in difficult times, companies are able to assume a social responsibility, common through difficult times, I shop for a personnel return home quarantine is required 14 days.

9, ghost trolley clusters: the epidemic caused a reduction in turnover and lower sales maintenance of the customer into the store, ask the outbreak give customers what behavior changes in response to changes in customer behavior’ve made? For example: Look online car sales networkLive and selling cars, the current sales network share how much? Is there a home repair and maintenance services for existing owners, the proportion is how much?

love to shop Chi Liu Ning: I think after this outbreak is bound to change many people’s spending habits, but it would certainly be a problem in all walks of life in the future will face. We shop online increased during the epidemic to look at cars, car dealers and other sales channels to broadcast, but for now the general effect. For sale, I shop before the epidemic has been providing on-site maintenance services.

10, ghost trolley cluster: In response to reduced liquidity caused by the epidemic, whether OEMs in February increased preferential models in the sale of? Whether on business subsidies policy?

love Chi Liu Ning store: sales policy for love Chi OEMs still give a lot of concessions for specific industries such as health care workers, police implemented a special policy. Conducting financial subsidies in the overall level of product sales, lower down payment, 0 interest rate loans and other business policies.

Changchun love the vehicles are passing Chi Liu Ning, general manager of the shop’s Note: In this particular period, businesses have had to bear the social responsibility, let us look forward to the arrival of spring flowers of the moment!

Leave a Reply

Your email address will not be published. Required fields are marked *

Exit mobile version