Maybe everyone did not think of Wuling Hong Kong MINI EV is hot because of the previous. The manufacturer of miniature pure electric vehicles is not in a small number, but they have been eliminated by the market. For example, there are known beans, and there are small ants, etc. are all the pure electric movements that everyone or more. Mini cars, but why only Wuling Hong Kong MINI EV will sell so hot? And its sales still exceed the domestic Tesla Model3, is it just because the price is cheap?
Of course, the price is cheap, it is definitely one of the most important reasons for the Wuling Hong Kong MINI EV, because Wuling Hongguang MINI EV Its positioning is a model of urban stepkitchway to replace the senior year. In the past, regardless of the known beans or small ants, their price is often around 4 to 50,000 or even 5 to 60,000 yuan, and Wuling Hongguang Mini EV directly drives the price to more than 20,000, that is, many people in the first-tier city. One or two Month pay, so this price is still very powerful.
The reason why the second success, I think it is an irreplaceable, this irreplaceable or even Tesra Model, 3 Nor. Because there is currently more than 200,000 price of pure electric cars, it is not a few long-lasting miles, but if you want to find a pure electric motorcycle car selling more than 30,000, it may be in addition to Mitsubara MINI EV Other models can no longer find other models.
Why is Wuling Hong Kong MINI EV has such a strong irreplaceability? Is there any other manufacturers can’t make it? Actually, not the case. Most independent brand vendors current market strategies are going to the high-end direction and want to get rid of the image of the past. So the price of 2 million pure electric cars, the first-line independent brand, such as Geely, the Great Wall, is not unprofitable, but manufacturing such a car is not much helpful to the brand image, and there will be damage The brand image.
That is to say, relying on the self-selling self-selling autonomous brand has passed, and now the independent brand is upgraded, high-end, and competes with joint venture brands. Therefore, I left a big market space to play to Wapui. 
Wuli Motor has always emphasized what the people need, and what is manufactured. Whether it is a Wuli mulberry as a van or a Wuling Mountain Mine Mini EV for a pure electric vehicle. Wuli cars are walking with small profits but quick-selling routes, and this impression is deeply rooted. Wuling should be more difficult to develop high-end development. Wuling Motors are not developing in the high-end direction. For example, Baojun Auto is one of the typical. But the last Baojun car is still a low price route. Although the brand positioning is higher than Wuling, there is no too much. So Baojun has independently came out a new Baojun brand.
The third successful element is Wuling Hongguang Mini EV, in the overall design, including product quality. Although limited to cost-off models, even airbags, air conditioning these basic configurations are not. However, the highest 38,800 yuan model can buy a large factory launched automatic pure electric vehicle, as well as the warranty of 8 years or 120,000 kilometers of the battery, and can also go green, and can run the high speed, the highest speed can be Received 105 km, standard ABS, ESP. This has met many consumers’ needs. For senile trees, it is also a small impact.
But I estimate that Wuling Minghong Mini EV will not last too long, because with the development of the market, more and more manufacturers have begun to pay attention to micro-pure electric vehicles, they are also very good in product Strong. Even the SMART of Geely and Mercedes-Benz joint ventures will also be domestically. Therefore, when the micro pure electric vehicle market will usher in a more intense competition, if other manufacturers can press the price to lower the price, then the Wuli Hong Kong MINI EV does not have much advantage.