From the commercial to the multiplication, from the tool to play. In just a few years, the self-owned brand pickup model is coming from the transformation of “Tools” to “Good Partners”. While breaking the current domestic pickup market, meet the needs of different users, thereby truly implementing “identity personalization”.
March 31, bought a car network Buycar learned that the SAIC Tatong Maxus T90 is officially listed, and the new car launches three power versions of 19 models. Among them, 400 cow middot; rice single boost version price range is 12.98 million yuan; diesel 500 cow middot; rice double pressurized version price range is 147,800-217,800 yuan; EV electric subsidy after sale It starts from 299,800 yuan.
Maybe many people are not familiar with the name of T90, but there is another “grounding gas” nickname – “onto the cattle”. In the official view of SAIC, “Shangqi” will be listed in many countries at home and abroad, which will satisfy all the imagination of high-end picking, in the future, will also launch gasoline, hydrodynamics in the future. More rich energy models. With the listing of “Shangqi Niu”, the new car will provide a more exciting customized pickup card for global users in all-in-one leadership.
Concept car appearance, reshaping new image
“Shangqi Niu” debuted in 2020 Chengdu Auto Show, then meets the identity of the concept car first with consumers . The big mouthful forward grating is very wild, and the design of the bumper on both sides of the bumper has also added a fierce feeling to the new car.
In the mass production version, on the MAXUS T90, the latest “Zhija” family design language also retains the concept of conceptual cars, but More “rationality” is more “in detail. At the same time, the new car has added a large number of chrome-plated decorations in the appearance, especially the front grid, which is also the case, the door handle, and the door of the door, the door, and the recognition is high.
On the model, T90 will provide standard goods, and the long-selling compartments can be selected, and the difference is mainly on the length of the goods.The price of the long box increased by 0.2 million yuan on the basis of the marker. The new car tail uses a classic pickup shape, but the detail uses a richer hierarchy layout, black guards, Maxus logo and red decorative lines, showing T90 for the use of the passenger market.
Compared to the appearance, the interior design of T90 has more conventional, with a folded double-connected screen occupies the entire visual center. The red-black mixed double-color interior, using a soft material package, which makes this wild pickup type add a few home temperament. 
In terms of intelligence, T90 is equipped with Zebrav’s Venus system, matches 10.25-inch full liquid crystal meter and 12-inch medium control screen, the system has a rich Alipay applet, and also supports mobile phone App Remote Control, Bluetooth Key Sharing, smart home remote control and other functions.
Dynamic, T90 is equipped with 2.0T SAIC π double boost diesel power, maximum power 160 kW, peak torque reaches 500 cattle MIDDOT; rice, maximum climb 100 The percentage (approximately 45deg;) is uphill and has a maximum of about 3.5 tons of traction capabilities. In addition, the new car is also equipped with a single shrink version of the upper steam π single-pressure diesel engine, the maximum power is 120 kW, the maximum torque 400 cow middot; rice, the fuel consumption is only 7.5 liters. The electric version of the NEDC endless mileage is 535 kilometers and can support the fast charge and slow recharge.
Paste development, picard competition pressure increased increasing
In the past 2020, the total sales volume of SAIC MAXUS reached 147,200, year-on-year growth 17.16 percentage. At present, SAIC MAXUS has formed a full-field product matrix covering MPV, SUV, RV, RV, Valley, Picard, and New Energy, etc., C2B business model has been mature through practice. On the product, SAIC MAXUS T90 carries the brand to strengthen the high quality and epoch-making pickup image. However, it is worth noting that in the face of fierce market competition, the pressure of T90 after the listing is still small.
According to data, the total sales volume of Guangyi Picard Terminals in 2020 is 4,15,540, and the Great Wall Picard Market share is nearly 50%. Among them, the Great Wall cannon has sold over 10 consecutive months. The total sales volume of 114,900 vehicles all year round, and the sales champion in the Picard market. In addition, the Great Wall willon, Fengjun 5, Fengjun 7 packs of segment market sales.
In addition to the Great Wall Picard, Changan Kaifu F70, Jiang Buling Tiger 7, Futian General Army, etc. also has sufficient product forces.
It can be seen that the SAIC MAXUS T90 needs to be divided into multiple challenges in the fierce market competition. In terms of the product itself, in addition to the appearance interior and configuration, T90 is still in the unique C2B mode of SAIC.
It is understood that T90 can be customized for long boxes, markers, manual, automatic, two-drive, four-drive, diesel, gasoline, pure electric, etc. Provide users with more personalized products and services. In addition, it will also launch a professional customized leisure traveler version and depth fever to the car cross-country version. Whether it is dragging a car to open a light trip, or the outskirts, or ride in the mountains, T90 can satisfy the user’s life Imagine.
According to the plan, SAIC Tria Maxus established a full-year sales target for “226,000 vehicles to challenge 250,000” in 2021. In addition to T90, the new T70 will also further enrich the pickup of SAIC Maxus in 2021. With “Niu Jin], the SAIC MAXUS T90 can prominently, we will wait and see.