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After an absence of many years, the Korean luxury brand into China again, overconfident or confidence?

When it comes to Jienisaisi (Genesis), and we may have some ignorant, this is what the brand, but to bring modern Lawns or modern Jieen Si, surely we have some impression. Yes, the “car standard is not necessarily winged Bentley, there may be Lawns (Rohens).”

Genesis has sold over a period in China time, but Korean cars in China consumers the impression, it is difficult with the “luxury” “high-end” and together, therefore lovns soon withdrew from the Chinese market. Hyundai apparently has not given up the idea of ​​entering the luxury market, and time to the year 2020, Hyundai is about to stage a comeback, Jienisaisi is the current high-end brands of Korean cars, but also Lawns and Jieen Si successor.

From the beginning of 2015, Jienisaisi has launched G90, G80 and G70 three product cars, SUV and started research and development of products. According to the current domestic exposure test car spy photos, Xinjiang brother speculated that the Korean luxury brand Jienisaisi may introduce two models open the door to the domestic market, are Jienisaisi GV80 and G90.

GV80 spy

spy G90

is a GV80 Jienisaisi medium and large luxury SUV, because of its time to market relatively late, so GV80 in the international market have not yet made their places. But from the product Li said, GV80 is really not weak, family-owned diamond mouth design, the interior is filled with staggered grid, it looks luxurious and powerful. Up and down a separate set of lights, it is also very sharp.

bis upper waist design, so that the car looks more edgy, while the bottom has a chrome trim, has been extended from the front to the rear, so that the vehicle seamless.

tend to rear styling is simple, but the angular shape or some stylish atmosphere, split taillights and headlights are echoes.

at the model’s size, the new car has a length and breadth 4945/1975 / 1715mm, and 2955mm wheelbase, this performance is not inferior in front of the BMW X5, just in front of the Audi Q7, somewhat dim.

The interior, Jienisaisi GV80 luxurious atmosphere create very strong, not to mention exquisitely control suspension wherein large-screen liquid crystal instrument panel. Just on the pattern of the center console can also attract a lot of consumers, but also in the sense of workmanship and heavy, GV80 interior really is not inferior BBA brand.

provides three powertrain car, gasoline engine are 2.5T, 3.5T six-cylinder gasoline engines, diesel engines and 3.0T. But into the country, it is likely that only two gasoline engine was introduced, its maximum horsepower is 309 hp and 358 respectively horsepower, compared to the BMW X5 entry only 2.0T engine configuration, GV80 is actually quite kind.

Not surprisingly, Jienisaisi’s car will be introduced into the domestic market. Interestingly, the flagship sedan G90 as early as August 2019 was the burst of domestic spy photos, but in January 2020, Jienisaisi G80 in domestic road test spy photos also was broke, but for now, Jienisaisi G90 is more likely to enter the domestic market in 2020.

domestic spy G90

compared to the GV80 stylish, G90 and looks more calm atmosphere, the grille and the same GV80 lanterns designed to allow a high degree of recognition G90 looks. The multiple-type wheels shape, but is forced to let the G90 grid soared, Maybach S680 has a bit of charm cake wheel.

overseas markets Jienisaisi G90 provides a different body sizes are available, the standard model length and breadth 5205times; 1915times; 1495mm, wheelbase performance is reached 3160mm. And Limousine wheelbase wheelbase is 3449 millimeters up which Maybach S450 (Wheelbase 3365mm) is still long, super spacious back room, but unfortunately this version is only available in the 5.0L displacement models, the estimates will not be introduced into the country.

bilayer LED light strips such Jienisaisi G90 highly recognizable vehicle tail, under the second light band through the use of Style, it is said that the design is a modern classic cars from former Grandeur.

Interior and GV80 completely different style G90, which does not use the floating control design, the steering wheel is still the old style the old style four-spoke steering wheel, but the exquisite workmanship, or commendable.

However, the powertrain GV80 Overseas vary widely employed G90, G90 used in the self-priming of the engine body is 3.8L, 5.0L and 3.3 T Twin Turbo self-priming the engine. If the introduction of domestic, then, Jiang brother think Jienisaisi may not be introduced at the same time so many engine models, 3.3T version may be more suitable for the domestic market.

Even more interesting is that some time ago Jienisaisi official release of a whole new generation of G80 official figure, I believe the G80 will be introduced into the domestic auto market.

It seems that Jienisaisi enter the domestic market is no small commitment to put its own luxury flagship model all out here. But as an established luxury brand, but five years, the Jienisaisi to succeed in the domestic market is not easy. The lack of a well-born “father”, has long been neglected brand building, these are the problems to be faced Jienisaisi.

However, high-end image and market acceptance, the Korean cars are now desperately short. After all, the current domestic and Kia modern, extremely struggled in the high-end models, the most typical car is Kia Santa Fe, obviously has not lost Highlander product strength, but it has not sold due sales performance.

However, for nowView, Jienisaisi influence in the world automobile market is getting stronger. Especially in the 2020 American Car of the Year reliability rankings, Jienisaisi one stroke more than the Lexus the most reliable brand. With such a background, coupled with the Chinese market Jieen Si can be considered some of the leading edge, Jienisaisi can put GV80 and G90 do it successfully?

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