BMW Group has released 2020 performance and future corporate strategy by the headquarters of Munich, Germany.
In this announcement, BMW Group proposed a medium and long-term goal for the company. Oliver Middle, Chairman of the BMW Group, said: “BMW Group will return to the level before the outbreak of the epidemic as soon as possible and will further develop in the future.” We have developed a clear road map, such as electricity, numbers and Circular economy to bring us advantages.
BMW Financial Director Nikolas Middot; Peter said: “This year, we will increase the sales of electric vehicles (Xev) by more than 75% year-on-year. By 2023, we will launch 13 new pure electric cars. “BMW plans to deliver more than 2 million pure electric cars to customers before 2025.”
In addition, “MINI is expected to transform, become the first pure electric car brand of BMW Group, because it has completely suitable city Features of driving and electric travel. “All new MINI will completely rely entirely on electricity operation.”
to 2023 issued 13 new All electric vehicle type
BMW Group plans to introduce 13 new pure electric vehicles through smart car architecture and highly flexible production networks. Currently, three pure electric vehicles are available in the market: BMW I3, IX3 and MINI SE, and two new innovative core models BMW IX and I4 will be released this year.
Furthermore, the full-electric version of the BMW 5 Series, 7 Series, X1 and Mini Countryman, etc. also plans to be released in the next few years. Based on this strategy, BMW Group plans to provide at least one full-electric vehicle model to approximately 90% of the product line in 2030. By 2025, the sales growth rate of BMW Group’s full-electric models is expected to reach more than 50%, and the accumulated sales will exceed 2 million.
to 2030, the sales volume of the pure electric model increased to 50%
From 2025 to 2030, the sales of Pure electric vehicles in BMW Group expected more than 20% each year. By 2030, the sales of pure electric vehicles in BMW Group expected to exceed 50%. In addition, it is predicted that a large part will consist only of the pure electric vehicle type.
If the demand is expected, the BMW Group will not only occupy a high market share in the pure electric car market, but also sell more than 10 million pure electric vehicles worldwide within the next decade.
“Neue Klasse” established a new standard for digital, electrical and sustainable development
BMW Group will launch new product lines named “Neue Klasse” from 2025, thus Transformation. The new product line will have three key features: ▲ completely redefined IT and software architecture; ▲ Next-generation high-performance electric power assembly and battery, and the root method of achieving sustainable development throughout the life cycle of the vehicle. In addition, a vehicle architecture for an electric transmission system will be optimized, and new standards are set for digital and electrification, while continuing BMW’s unique charm.
MINI becomes a pure electric brand
MINI will play an innovative role as an ideal city electric travel brand will play an innovative effect. MINI plans to introduce all new models released after the new model after the new model of internal combustion engine is released in early 2025. Therefore, at least 50% of the MINI cars sold in 2027 are pure electric vehicles. By early 2030, all product lineups will include pure electric vehicles.
BMW released a new electric vehicle i4
BMW Group introduced all electric BMW I4 in this event. I4 is a four-door COUPE model, with sports appearance and first-class dynamic driving performance, a balance between BMW unique movement, comfort, and sustainability.
i4 has a variety of power assemblies, including BMW m PerformanceThe model, the highest performance model provides 530 HP power and accelerates from still to 100 km / h within about 4 seconds. The longest battery model is charged at a time, you can drive up to 590 km (Based on European WLTP).
By 2021, more than 2 million vehicles will be able to remote OTA
, BMW Group will launch this year “BMW Operating System 8, this is the best in-vehicle information processing system. Each BMW equipped with this latest operating system provides wireless upgrade performance in an amazing speed.
BMW operating system 8 and 8th generation BMW Idrive system will be installed in BMW IX this year and will be applied to various models in the future. The system allows customers to wirelessly purchase and install more features.
The number of BMW vehicles equipped with remote software upgrade is rapidly increased, and by the end of 2021, this number is expected to exceed 2 million and expand to the world’s largest quantity.
BMW Group’s performance in 2020
BMW Group’s 2020 performance was affected by the epidemic. Last year, the sales volume of the automotive department was 232,5,179, down 8.4% year-on-year, and the Group’s sales fell by 5% to 98.9 billion euros ($ 104.2 billion in 2019).
Despite this, there were 115,000 units (including 7 Series, 8 Series and X7) (including 7 Series, 8 Series and X7), an increase of 12.4% year-on-year. Since 2018, sales have soared more than 70%.