In today’s era of big changes in the global automotive market, with Tesla as the representative of pure electric car manufacturers, the traditional automobile manufacturers caused a very big impact. In addition to the repairer new forces companies like Tesla, drops travel, Uber, birth and other travel companies, but also created a significant impact on the traditional automobile manufacturers. In this context, the traditional automobile manufacturers will be how to develop it? Hyundai recently released a 2025 strategy. In this article we will explain in detail the 2025 Strategic modern cars.
Hyundai Motor issued a “Strategy 2025”, which is a customer-centric innovation and long-term plans, aims to actively respond to rapid changes in the industry and lead the future of the travel industry.
1. From the car manufacturers, the transition “smart mobile device” and “smart mobile service” provider
Modern cars, from simple car manufacturers, converted to “smart mobile device” and “smart mobile service” provider.
“2025 strategy” intelligent transportation intelligent transportation products and services based on two business structure, identified three strategic directions: the basis of high profitability of an internal combustion engine, electric car leadership and business platform.
To achieve this goal, the pursuit of four strategic businesses in the smart mobile products: the balance of sustained growth, customer value and cost structure innovation, and smart mobile products and services business will be combined together and build services integrated mobile platform. Supply
“2025 strategy” to support smart growth in mobile services business and special vehicles, and smart mobile services business through personalized content and services, help to strengthen the smart mobile products business and customer acquisition Sales. It is characterized by maximizing the virtuous circle of growth of collaboration between the companies.
2. increase the proportion of electrification, development of flying cars and other modes of transport
Hyundai Motor to 202 in the next six years (20205 years) totaled 61.21 trillion won in investment to enhance the competitiveness of existing businesses and to ensure that future operational capacity, with its successful transition to intelligent transportation solutions company.
Specifically, 41.11 trillion won for enhancing the competitiveness of products and the general investment and other existing businesses, and to ensure electrification, autopilot, connectivity, mobility, artificial intelligence, robotics, personal aircraft (PAV) and new energy future operational capacity.
Hyundai will also improve vehicle operating margin target of 7% from 2022 to 2025 by 8%.
The company plans to cost competitiveness as the basis for profitability as the most important, increase electrification ratio, and the establishment of a smart move service base of operations, and actively expand electrification and respond to future business. Genesis brand’s successful market penetration is also expected to help improve profitability.
Hyundai Motor has decided to expand the commercialization and integration of procurement through consolidation and standardization of vehicle platforms, to improve the design of new energy battery and a motor vehicle, through innovative and parts supply system, and further strengthen the conduct targeted by region optimize the design.
3. 5 percent target the global market, to buy back shares to boost shareholder confidence
By 2025, the global market share target of 5%, an increase of about one percentage point more than in 2018. The company’s strategic objective is to achieve market share through flexible to respond to changes in market demand in the region, while maintaining a competitive business trip.
At the same time, the company will continue to enhance shareholder value, Hyundai Motor held a board meeting that day, the decision to purchase treasury stock in order to increase confidence in the market and shareholders. To February next year, the total shares of the company stock purchased for 300 billion won.
Hyundai Motor president Liyuan Xi said: “Hyundai Motor will always strive to become customer-oriented partner for all customers and enhance the value of travel and life experience.” “We will lead the future of the industry and to create maximum shareholder value fully prepared.