Based on my experience in dealing with BMW, they are not very hosted of Tesla, and it is more clear. The reason is no, no meaning.
Testla shop’s sales now is quot; media will like Tesla every day, because there are traffic quot ;. Is BMW lack this traffic or awareness? No shortage. Is BMW Listance? Nor lack. Tesla’s sales, profits, etc. Is there a practical meaning with BMW? In Tesla’s highest North America, BMW’s 2020 figures are equal to more than 270,000, Tesla, 200,000.
Is the contrast of the share price and the market value? This is really true. Tesla gave the capital industry, the investment industry a new revelation, the car can make this, the future can have this idea. Of course, just revelation is not meaningful. The special / worshiping the government is putting water, the global currency distribution of the dollar, the future is released, and the epidemic continues affects all the capital markets.
However, in view of the BMW CEO Qippegi has directly published the view of Tesla, it is adhering to the CEO represents the company’s BMW old tradition. Now, these two companies can talk together.
If I am Qi Pu, I also choose to look down
There are many things in this world, and they will understand it. The translation is inevitable to bring self-recognition, the original text is as follows:
quot; Tesla’s Years-long Dominance of Electric-Car Sales May Soon End As Traditional Automakers Introduce A SLEW OF New Battery-Powered Models. Quot; IT Won’t be easy for tesla to Continue At That Speed Because The Rest of the industry is moving ahEAD BIG TIMEQUOT;
Turla’s dominant position, may end with the traditional car company to launch new technology models quickly, and its high-speed growth is quite a lot, because the entire industry is further .
The original text and simple translation of the above, if you understand this market, it is probably like, the transposition thinking, if I It is Qi Pu, what I said is more direct.
One year, the European market share is from more than half, and the shrinking is less than one-third. It is only the mass / Renault’s labor, and Tesla’s share is down; one year, There have been no opponents’ North American market, still occupying nearly 80% market share, but Ford is slightly issued. In Fember in Fember, the transformation of Tesla lost share; one year, accident, BMW Naturally, it will not hit the truck, can’t live, natural, step on the brakes, open the door to cut the fingers, etc.
Innovative R & D? This is the best thing for BMW, 2020 R & D expenditures at 5.689 billion euros, with group income in 6.3 percentage, with the basics of 2019, which have been laid up. Quot; Branch of the creature of Quot; Tesla, its 2020 R & D investment is $ 1491 billion, accounting for less than 5 percentage in overall revenue.
Fighting the results of landing results? BMW hepidation dynasty N years, IDRIVE system 3 years, Idrive 8.0 5g interaction, secondary driving ability and Tesla are only different, Edrive is infinitely close to the sixth generation, 2020 globally delivered 19.26 million new Energy car. Tesla here, facing these historical facts, except for 4680 batteries that have not been produced, don’t think of it.
Mracter’s health, cash flow, performance?
In 2020, the global epidemic, BMW handed over the strongest 1.3 million + Taiwan sales in history in the next half of the year, and the interest tax before the interest is 2.2 billion euros, and the EU emission reduction standard (Daimler et al. Several don’t even do it), holding 3.395 billion euros free cash flow. Tesla, net profit of $ 721 million, then quot; carbon emissions credit quot; revenue of 1.58 billion US dollars, free cash flow of 1.9 billion US dollars, carbon points for Tesla 2020, is the existence of true fragrance.
Of course, the two companies are not the same, the BMW of the Rad family is in charge of travel; Tesla’s words, Mask is naturally wanting to put fry, energy management, subscription service, even smartphones. These IOT fields are all calculated.
In short, if I stand in Qi Pu’s position, so many bottom cards have been held in the hands, as the quot of this industry for many years; innovative king quot; and publish a special evaluation of Tesla, It’s really nothing.
Tuning, BMW and Tesla
OK, saying back the subject in the title. BMW has recently issued his own earnings and future development plans, as well as the products that follow. In 2020, it was delivered approximately 232 million new cars (BMW, MINI and Rolls-Rolls). The sales decreased by 8.4% year-on-year, revenue of 98.99 billion euros, fell by about 5% year-on-year, and the Group’s 2020 taxation 5222 billion euro automotive business total revenue 80.853 billion euros, the interest tax is 2.162 billion euros, and the profit margin of interest is 2.7 percentage. A total of approximately 777,000 new cars (BMW and MINI brand) were delivered in the Chinese market, and the year-on-year increase of 7.4%, and the best sales record has been entered into the Chinese market. The Chinese market has increased in the global sales of BMW to 33.4% 
[123 ] All in electricization, digitization, sustainable development, is the next transition route of BMW. Electricization, digitization, these 2 points are very good, in addition to ensuring the fun of DNA, provide new vehicles in the 5G era car interactive system and new electric technology, as well as the most good fuel car, electrified fuelCar, etc.
The new IDRIVE system specially wrote an article in a few days ago, interested friends can turn over the front, 5G communication is faster, the car industry is the first curved screen, OTA upgrade Stronger, there is also a BMW model and model to provide warnings, prompts, etc., have a good head of traditional giant transformation. In other words, Tesla is functional, BMW is given, but also better, because there are 5G access, there is a localized access (the big pile of watermelon video is a case), which is also safer.
Electricization is a large number of new cars. By 2023, there were approximately 12 pure electric new cars in the world, and the new flagship IX just released in front of him, and the BMW I4 released on March 17. The BMW driving machine in the pure electric era, its highlight is balanced, balanced = facade and has brand strong features. In the information published, the M perform’s high-performance version of WLTP works is 590 kilometers. The power output is up to 390 kW / 530 horsepower, and it is about 4 seconds.
In view of it is BMW, this grade can hang up the full MODEL 3 hammer, then driving fun and luxury continue hammer, and even Do not talk safely, stability, price cuts, procurement rates and other piles.
Sustainable development, it is actually more interesting. This is BMW, which has been implemented before, now it has to become the core idea of the entire enterprise. Qi Pu said very clear, quot; the world’s limited resources, car companies should not lose quot; The next BMW will take into account whether the material and core components can be recycled, and the new car is officially launched. After the new car is officially launched, end your product life cycle, enter the recycling stage, and A new model that is made in accordance with the regulatory needs of each time.
This is very like the plot in the cartoon, and BMW turns it in reality, at the same time, this is also embedded in the future. You can see, 2020Among the global epidemics, a family of automobile companies seeking to reduce cost increase benefits, and a large number of companies have been abolished. For example, the recent people have to cut off 5,000 people, so many companies have replaced lithium iron phosphate batteries. Etc., etc. Of course, this is just a representation because the deep logic behind is the anti-risk ability of BMW.
In this topic, it is not too locked. The mysterious enterprise has not announced his future, and Masks said, and like to change, After the meal, look at it.
In the last:
Essentially, both of BMW and Tesla each have a highlight, but in the automotive field / travel field, BMW can’t go to Tesla is normal, after all Professional ability is in the north. Even in the current large environment and the corresponding message given by Tesra, the differences in the difference will further increase because the BMW transformation. After the transformation, it is to force.
The conclusion of this article, because I am not a magician, there is no way to predict the future. It can only be said that it is a good show that belongs to the auto market. As for you to read the article, what kind of car is willing to buy, the product will naturally give the answer.