“one-day Honda, Honda life”, which is Honda powder mantra. House technology from Honda VTEC engine Earth Dreams from “buy engine delivery vehicle” and then invincible i-MMD hybrid system, Honda each new technological innovation are deep into the hearts of fans. In today’s global automotive intelligent, network-linking of the wave of technology in new directions Honda began a fun evolution.
a full range of information technology era, Honda geared to the ultimate technology understands the changing needs of the new generation of consumers, the effort to build fun “FUNTEC WORLD “brand vision. In the power, process, control and other traditional auto major point of contention basis, paying attention to the new core competitive factors interact, intelligence, launched the ICV (Intelligent Connected Vehicle) as the center of technology upgrade plan, and as one of the core technology the second-generation Honda CONNECT (Chi guide Interconnect) system already officially launched in the Chinese market.
So to improve the relationship between people and cars for customers to create more FUN for the purpose of Honda CONNECT, its introduction has a kind of logic behind it?
Honda CONNECT iteration to version 2.0
in January 2019, Honda Motor, Guangzhou Honda, Dongfeng Honda in Beijing common held a Honda 2019 New media Convention at the scene announced the second generation of Honda CONNECT (Chi guide Interconnect) system will be put into use during the year. The news came out, it caused the majority of consumers, especially the Honda fans expectations. November 30, with Hao shadow of the listing, the second generation of Honda CONNECT has officially entered the consumer perspective.
in communication technology today, Honda comply with Chinese mobile internet and vehicle networking technology trends in the first CONNECT generation Honda on the basis of the joint Alibaba’s high moral map and iFLYTEK other partners,It introduced the second generation version of this wisdom guide the interconnected system. The iterative evolutionary lines focused on driver assistance, enhanced real-time congestion information, destination weather, news, and other automotive applications.
It is particularly worth mentioning is that, when the rest of the world markets continues to carry Honda CONNECT version 1.0, Honda intense “new four modernizations” competitive Chinese market has been the first to carry the version 2.0, and let the car smart phones, mobile Internet to achieve a seamless connection.
make you forget the cell phone pocket, the second generation of Honda CONNECT how to do it?
Second Generation Honda CONNECT further escalation of the first generation on the basis of a simple continuation of the interface readable style, operating logic has not changed much, the owner of this old intimacy for Honda very easy to use.
the technical level, a second-generation hardware Honda CONNECT (chi conductive interconnect) system includes a display screen and a vehicle communication unit (the TCU), the vehicle-mounted communication unit via a communication network to interact with the cloud, receiving GPS signals. Navigation map data stored in system memory, no longer need to support smart phones. In addition, the first generation Honda CONNECT entertainment will also be given inheritance.
functional level, the second generation of Honda CONNECT reinforces the car networking properties, continued with Alibaba Group to jointly develop high moral, can obtain real-time traffic data in urban traffic at any time, in-car navigation system can avoid congestion, optimization route, more precisely calculate the arrival time. Artificial intelligence-based systems is becoming more humane, AI assistant can be performed by the owner’s instructions IFLYTEK intelligent speech recognition. You also can pay parking fees through the payment online.
In the high moral powerful cloud data support, the second generation of Honda CONNECT system is based on the actual use of car customized development scenario, mobile navigation compared to more suitable driving scene, such as a driver in order to reduce the difficulty of the operation and observation, there is provided 3D junction enlarge more identified destination to the circumferentialInitiative to push the side parking lot information can also be obtained restaurants, gas stations and other interest hotspot information that dramatically improves the ease of travel and life.
With the car networking and technical foundation for cloud services, the second generation of Honda CONNECT can do “Send to car”, “Last one mile”, making car navigation between the machine and the mobile phone owners seamless handover. By OTA to complete the update map data can even view your parking place by the end of the phone to navigate, this is the “link” between today’s information age truly intelligent screen and screen. In addition, the owner driving the flow of information, entertainment is also tremendous changes, cool music, FM and other applications have joined the Himalayas, as well as the use of richer functionality, such as voice broadcast online news, online weather, severe weather warnings, illegal query, emergency …… Honda car intelligent Internet screen allows you to really forget cell phone pocket.
New Honda wisdom guide the Internet starting point
In fact, the second generation of Honda CONNECT is just a new starting point the third-generation Honda CONNECT been on the road. It is understood that the third-generation system also combines domestic well-known Internet company Alibaba and HKUST flying to jointly develop, aims to achieve a seamless interconnection cars to homes, to create depth dialogue environment people and cars, travel services and experiences to achieve the upgrade again. As can be seen, Honda CONNECT (Chi guide Interconnect) system will continue to evolve, and this evolution will be launched around three characteristics, namely the “face more interconnected,” “more intimate assistant,” smarter growth. “[ 123]
specifically, the “face more interconnected” refers able to grasp and manipulate the car’s charging and other conditions necessary for daily life by smart phone anytime, anywhere , but also residential Internet, video and home control appliances and the Internet, achieved in the car shopping and booking services and other functions, make travel and convenience of life has been improved.
“more intimate assistant” means a Honda CONNECT artificial intelligence systemSmarter, more humane, let the car life becomes safe, convenient and comfortable. AI assistant dialogue with the user, the user needs not only to perform, but also deepen their understanding of the user’s own preferences and lifestyle, giving appropriate advice and programs.
“smarter growth” refers to the customer after buying the car, the car can continue to feel the experience in growing surprise. Cloud services and upgrade by OTA, Honda CONNECT with more and more new features and interface APP and constantly changing, and constantly provide fresh driving experience for the owners.
to make technology more interesting, Honda striving to be “all things Internet” brand leader in a new era of
by ICV field for constantly iterative innovation Honda CONNECT wisdom guide the interconnected system, we see the importance of understanding and Honda for the Chinese consumer demand, which we also found a hidden logic behind the product that Honda insisted with a full range of local cooperation to create value for customers, develop innovative technologies and products and fun.
In fact, this chain of logic had emerged in 2030 after a vision Honda released. Honda seems, in order to achieve the 2030 vision, the most important is the use of limited management resources, transformation and upgrading of existing businesses and create new value.
To this end, Honda identified three key areas. First, the emphasis on regional cooperation and coordination, and second, to expand innovative partnerships, strengthening cooperation with foreign relations, the third is to strengthen the existing business base. Previously alluded Honda CONNECT, for example, Honda’s development process for this wisdom guide the interconnected system, the idea is that the first two specific landing performance.
We know that the proportion of the Chinese auto market, young consumers are becoming increasingly high demand not only with the way these young people then become new, but they are also the world of new technologies and new applications of the highest population acceptance.
by car to explore the needs of this population, more and more car-life scenarios to be discovered. How to meet thisSome new real demand for cars, Honda opted for a pragmatic approach, through cooperation with Alibaba, high moral and IFLYTEK such excellent localization company to achieve a multiplier effect.
R & D cooperation Honda CONNECT system is only one example to create value for customers through cooperation localization Honda, Honda has actually along these lines out very far. The 2018 CES Asia, Honda launched a start-up company with an open innovation project “Honda Xcelerator China”, a year later there are two techniques to show, namely the area without sound field control technology and new media aerial imaging technology.
by the former precise, subtle control of the speaker array to achieve vehicle sound directivity, under the premise that the vehicle occupants to enjoy the freedom of a voice conversation environment, which is a combination of a hologram AR technology and gesture control technology to achieve a more intelligent between people and cars, interactive dialogue interface. More importantly, these two technologies are from two Chinese technology start-ups – AAC TECH and derivatives, as the technology, they have been “Honda Xcelerator China” full support.
Thus, in the end product, according to Honda continued consumer demand, escalating their own experience full of fun technology, strategic end, the firm has made up an open commitment to cooperation, but also in the other car prices when tangled minutiae such as data ownership, Honda has a full range of localization cooperation to create value for customers. I believe under the guidance of this chain of logic, the near future we can see more and more relevant technology has been applied in China market.