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Continued weakness in the auto market, FAW Toyota how to deal with?

2019 China’s automobile market continued to face weak market trend, FAW Toyota continues, “increment-based, rhythm first, the structure is king” marketing guidelines to very distinct rhythm, points “Spring, Summer, Autumn winter “seasons running a variety of heavyweight new products, rich product matrix at the same time, once again to achieve a brand of subversive leap. On the November 22 opening of the Guangzhou Auto Show, FAW Toyota cars and then bring its variety TNGA blockbuster debut.

which, as the new RAV4 wing put the year’s ending, with “Robust tough, Accurate accurate” driving philosophy redefine urban SUV. Since the beginning of the birth-wing RAV4 put on a “balance of urban and outdoor” concept, focusing on the versatility of the travel experience. Today, the new RAV4 release from C-wing platform to a higher level TNGA-K platform leapfrog newborn, strengthen core performance while enhancing the uniqueness and attractiveness, leap the product of force.

styling, the new RAV4 Cross Octagon Wing put the use of the design concept, the use of simple and powerful angular elements, to be rich layering of color with Larry, highlighting the trend of the modern city aesthetic ideas; interior, 10.1-inch large screen in the control, with a large knob, both the performance and functionality of color values; power, the new TNGA 2.0L engine and TNGA 2.5L dual-engine hybrid system that dramatically improves the fuel economy and dynamic performance; safety, the whole system comes standard with a new generation of Toyota safety Sense Chi Heng safety, reduce the chance of accidents. In addition, all three four-wheel drive system enhances handling and off-road performance.

At present, the new RAV4 wing has been put on the market, issued a total of 8 models, priced at 174,800 -25.88 million.

As Toyota has a glorious history of classic cars, the Corolla is no lack of fans around the world, global sales have exceeded 47 million units. In August, the new 12th generation Corolla officially listed five aspects to enhance the overall realization of “shape, power, drive control, safety, smart” in TNGA architecture, the price range of 119 800 -15.98 million.

The new 12th generation Corolla with a low center of gravity design, three-dimensional and layered, the vehicle looks more sense; power, the new 12th generation Corolla 1.2T turbo compression engine to achieve higher fuel efficiency. Toyota’s all-new generation of dual-engine 1.8L hybrid system thermal efficiency up to 40 percentage, so the new 12th generation Corolla can achieve 100 km combined fuel consumption of 4.0L; jiakong aspects, to achieve the overall all-independent suspension design, the new 12th generation Corolla under TNGA architecture body center of gravity lower, resulting in higher driving experience; intelligence, for the first time equipped with the new Toyota Chi-line interconnection system that allows the new 12th generation Corolla will provide customers with quot; remote diagnostics, emergency relief, health reports, tracking stolen quot; 4 great service. In addition, it is also the whole system comes standard with the latest Toyota Chi-line security system, with a core L2 level autopilot function.

As 2019 begins masterpiece, the new flagship model Avalon AVALON with “bipolar Premium” R & D concept, design, efficiency, speed, security, and science and technology and establish five highlights.

the end of September listed Avalon AVALON 2.0L petrol version, further enriching the product line AVALON Avalon lineup, covering the entire B-car market. A new car with a new engine developed by Dynamic Force Engine2.0L, matching Direct Shift-CVT gearbox, to achieve hundred kilometers down to 5.8L.

Currently, Avalon AVALON has 2.5L gasoline-powered version of the three forms of power 2.5L and 2.0L petrol version of the dual-engine version, the price range of 199 800 -28.98 Wan yuan.

Toyota has been working to address environmental and energy issues, we have launched a hybrid HEV, PHEV plug-in hybrid models. Toyota’s electric strategy in 2020, FAW Toyota will be officially launched its first pure electric car – Yize E engine.

This product is specifically developed for the Chinese consumer, we will maintain the traditional architecture TNGAGood car driving and ride comfort, based on the use of motorized core technology cultivated by HEV, and “reliability, safety and durability.”

In addition to these models, dual-engine Weir law VELLFIRE HYBRID, the strength of the Prado and other models also debut the same period. With this show, FAW Toyota showcases powerful and innovative strength and a clear development context. With the arrival of electric strategy, TNGA constantly enrich the product portfolio, FAW Toyota will speed up the upgrading of the road brand.

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