Many people may not know, even some car practitioners are also the same. Open the official website of the poor car, can’t see too much business profile.
In the explanation of us, there is only one paragraph: we are a high performance electric The car brand is always based on the benefit of society.
Click more, and there is a web page that is all English. For people in English, they don’t understand.
According to media reports, the polar car is a high-performance electric car brand that Volvo Motor Group and Zhejiang Geely Holding Group jointly established. It has been established in 2017. Headquartered in Gothenburg, Sweden, has production bases in Chengdu and Taizhou, China, mainly attacking the European market.
There are currently sales in China, but only in front of Beijing and other first-tier cities have a showroom.
Why is the polar car a high-end electric vehicle brand? Because early morning car brand was established, the first model was released. This is a high-performance hybrid double door, four GT coupe, priced to 1.45 million, limited to 500 global limited editions.
In February 2019, the polar star launched the first pure electric vehicle Star 2. A total of ordinary and first commemorative models, the price after the subsidy is 29.8-46 million yuan, and the pure electric comprehension is 500 kilometers.
From this price range, the positioning of the polar car is indeed high. Even if it is compassionate, there is too much.
is such a new new car brand, just launched in many years, recently It was prosecuted by the old car companies in France.
The problem is on the car standard.
The car standard of the polar car brand, there are two cyclone darts, and the high-end brand DS under Citroen seems to be similar.
Citroen believes that the polar car infringes the trademark of DS, as early as 2019 A lawsuit has been filed. Finally, the poor car had to close the website in France, and the trademark is still not allowed within six months, and it is also fined 150,000 euros and is about RMB 11.7 million.
If the thinking mode of the Citroen car, does Lexus still have to sue Changan car? And Infiniti and Chery.
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