Automobile News ] In the past year, Changan Ford has launched a number of models, academy, sixth generation explorer, sharp borders, etc. in line with Chinese consumer demand. The model has won consumers, and the model structure continues to improve, and high-value models have become the main force. Under the driving of new products, the SUV family increased nearly 80% year-on-year year, and the sales volume increased month by month in the second half of the year. September has been sold for 20,000. In December, the speed of academy, the sixth generation explorer, sharp boundaries, Mondeo has set a new high sales.
Wang fried new products won user confidence
The water is not fighting, and it is tangible. With consumers, continuously improve the user experience in the process of continuous improvement and optimization, has become the top priority of Changan Ford. Changan Ford continued to promote ldquo; three-year acceleration plan RDQUO; redemption, more Ford, more Chinese RDQUO; promise, product matrix is more improved, product characteristics have become more localized, 2020 strong powerful power comes from this . On the one hand, Changan Ford focuses on the Chinese market, accelerates new product launch speed, and further expand product lineage. For the academy, the sixth generation explorer, sharp-end Plus, Mondeo 2020, 2021 Focus, etc., 2021 new cars, etc., nearly 10 new cars contracted users’ ldquo; realist rDQUO; experience.
On the other hand, Changan Ford relies on the world’s technology and resources, continuous improvement and improvement, and continuously listens to the voices of the Chinese market, more actively responding to the current market changes. . In some Changan Ford’s new products, the design and adjustment of China’s market demand is obvious. For example, for young people pay attention to the characteristics of the value, Changan Ford has become more young in the design; if you seize the emotional agreement needs of young consumers, further intelligence in science and technology, meet its high-tech, internetization Preferences.
Product Forces Build Brand Maccheng 
Changan Ford continues with a lot of powder, and the product is the core of building its brand’s moat. Take the SUV family as an example. In the first half of the year, Changan Ford launched the academy, the sixth generation explorer, October and December, respectively, the vertical two-wheel drive and sharp borders were launched. Salt can be sweet, and the alone begins to start high performance. Explorer has become more than 350,000 intervals, the large SUV number one players, sharp borders PLUS all-round unlock treasure SUV new game hellip; hellip; Changan Ford SUV family The strength is increasing, and more enriches the choice of consumers.
Specifically, in the case of engine displacement, the power output power / torque is larger is a widely approved value label for the Changan Ford SUV family. If the explorer is equipped with ldquo; Top Ten speed rdquo; track gene power assembly, ldquo; 2020 global top ten engine rdquo; homologous upgrade version of the fourth generation 2.3T ECOOST engine, with the same level leading 10 speed automatic The transmission is perfectly matched, release peak torque up to 425 cow middot; rice, with 7.6 seconds to break 100 strength (rear-drive 7.6 seconds, four-wheel drive 7.8 seconds breaking hundred), bringing a fast-moving sense of performance. To pursue more extreme control performance, Changan Ford SUV family spare no effort in the use of lightweight materials. At present, the three members of the speed, sharp borders, and explorers have used the arms of the aluminum alloy before and after, which brings a sharp and steady dynamic driving and enthusiasm for the driver. For example, by Ford’s rich sports chassis development and tuning experience, the explorer fully considers the need for daily driving convenience and control accuracy, achieving 5.9 meters turn radius of the car, so that large SUV is equally flexible.
The upward way of the car brand is not limited to ldquo; making the car RDQUO; and can help users ldquo; use good car RDQUO ;. Consumers who have given higher demand for products and services today, Changan Ford brings excellent driving experience with excellent products, but also continuously improve service quality, including launching service to pick up the delivery, transparent workshop, so that consumers Get more convenient during the car. In the future, Changan Ford will continue to be based on market demand, constantly enrich and improve model lineup, and continue to bring high quality production for Chinese consumers.Products and services, comprehensively enhance consumers’ life.