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Love Chi car’s first experience store opened in Guangzhou, the innovation pipeline to create differentiated form

December 15, the country’s first car love Chi Hang Fung Yue Chi partners (Hall 2) officially opened in Guangzhou, which is following the “Snow Road” service brand, love Chi automotive sales and service on the line further improvement of the network, but also marks the official arrival Chi love “7921 user partnership plan”. Day, love Chi Fu Qiang, co-founder and president of the car, love cars Chi Executive Vice President Cai Jianjun, and partner Prudential Group Chairman Cheng Feng, vice president of Prudential Group, executive director of Chi Guangzhou Automobile Co., Ltd. Guangdong Hengfeng Yang with new He attended the opening ceremony.

The store has a sign face black blessing of science and technology, it provides users with convenient and efficient experience at that moment entered the shop; designed for parents and children to create family fun interactive screens and decorative love Chi planet, so that every user at home; fun and interactive quiz DIY robot technology will heighten the sense of atmosphere to the extreme.

(Chi love cars, executive vice president Cai Jianjun)

Executive Vice President Cai Jianjun car love Chi said: “The new generation of intelligent consumer groups , digital purchase and service experience put forward higher requirements. based on consumer insights, in the business model, we have another way to let users deeply involved in the introduction of more temperature service concept, to enhance the user emotional depth of the brand, to create the new retail model lifecycle, user penetration people, cars, life. “

Vice president (Prudential Group, Guangzhou automobile Co., Ltd. Chi Guangdong Hengfeng Executive Director Yang new)

as “7921” user partnership strategy floor of preferred stores, Yang new at the opening ceremony, said: “I am honored at the beginning of love Chi distribution channels, can work together to love Chi vehicles as love Chi users under the first line of contact. as the first experience store, Yue Chi Hang Fung Road No. 2 store delivery of the escort will love Chi, Chi love to help car stand out in the new energy automobile brands. “

love Chi Heng Yue Chi (Hall 2), set the vehicle delivery, after-sales service, users public a rest and recreation and other functions into one. In addition, Chi love cars Hall 2 more show love Chi group7921 user policies to user partners deeply involved through differentiation, life design philosophy, people, vehicles, eco-vision for a better life. It is reported that Hall 2 will also offer exclusive 21 percentage CAFE love Chi for users without paying, as long as the Chi APP through love can redeem free of charge.

as a new force electric car repairer, love Chi 4S shop in the traditional mode, create a differentiated innovation pipeline industry form. New Era, Chi love with intelligent digital technology to reshape the automobile industry chain, through online and offline integration, Chi love APP digital partner of the vehicles up close trading platform between the user, the real transparency, the new retail model digitization; nationwide distribution channel strategy by manufacturers Direct and channel partners to join the combined effective social revitalize the stock of resources and avoid the costly pre-investment in fixed assets. In order to enhance the user’s purchase experience and solutions vehicles pain points users full life cycle of love Chi to create a multi-dimensional experience center a covered set of products, corporate culture, scientific and technological achievements, entertainment and leisure differentiated scene of offers six different experience store functional properties, including the 7921 Direct center love and love Chi Chi No. 1, the main branding, the depth of interaction and events contractor; No. 7,9 Hall positioning sales and services, and large and Hall 2 from time to time launch eggs – cross-border cooperation to promote interactive flash Pavilion.

love Chi Guangzhou Automobile’s first No. 2 (overall) Hall after the opening body, will meet the U5 ready to go to market, in addition to 19 It will be completed by the end of 12 different sizes experience the store opened, accelerate network channel layout floor. Up to now, love Chi has authorized 43 channel partners, 47 service channel partners. Future, love Chi include car from the north of Guangzhou-Shenzhen to Hangzhou, including six core cities, to 44 provincial capitals and key cities of new energy markets, accelerate channel development and landing.

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