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Road coffee Comment: 2019 Tesla lost sales of BYD in 2020 to win back?

mentioned brands on the new energy vehicle market, we believe that in the minds of consumers first think of BYD and Tesla. Indeed, as its own brand, BYD has in-depth new energy automotive industry for many years, and after years of development, BYD is also the market also achieved very good results. For Tesla, the electric car as a benchmark, but also with the excellent performance and great mileage, but also has a good reputation in the market.

Recently, with 2019 sales of BYD announcement, BYD and maybe Tesla sales of new energy companies also have the results. BYD to 229,500 results, Tesla did not go beyond 367,500. This is also the past five years, BYD new energy vehicle sales for the first time less than Tesla.

can see, back in 2019 with the slope of new domestic energy subsidies, new energy vehicles, BYD is also in July also saw a decline year on year for the first time of the year, largely lies in the implementation of new energy subsidies Deal in general, the initial policy changes on sales will have some impact, in 2018, there have been a similar situation. But then six months, BYD monthly sales have declined year on year trend.

and Tesla, along with Tesla productivity improvement, and the recent series of actions, its sales are also constantly upgrading, the final 2019 global handed over 367,500 results, create The new record. Which, Model 3 is the annual best-selling single product, the annual sales of 300,000. Sales crown to become the world’s new energy products.

With Tesla super factory in Shanghai formally put into production, and delivery of domestic Model 3 models, Tesla will achieve in terms of volume further improved. At the same time, we can also see not only the domestic version of the Model 3 price again on its website. Moreover, according to the latest list published directory subsidy models, domestic Model 3 can also enjoy state subsidies, the amount of subsidies will reach 24,750 yuan, so the final price of the new car will break through the 30 million or less, achieve 299,050 yuan. For this homemade Tesla, which only began to domestic brandsHave some impact sales, the joint venture will have an impact on the brand and the luxury brand of pure electric products.

BYD no solution?

Of course, BYD, although subsidized and market cold and other factors, sales of BYD new energy vehicles and Tesla completed no good, however, from the point of view of the current layout of BYD, BYD 2020 Tesla once again the go-ahead will not be illusory things.

On the one hand, despite the impact of factors such as subsidies, sales of BYD new energy has already begun a downward trend, but BYD’s another line, that is, the advantages of fuel version of the model has also been gradually highlighted BYD Qin new, BYD Song Pro and other models in the market, quickly seize the share of car fuel, which fuel cars 2019 full-year sales of 231,893, accounting for 51 percentage beyond car sales BYD new energy sources.

On the other hand, BYD is actively cooperating with Toyota. Expects BYD joint venture with Toyota in 2020 was formally established in China in order to carry out pure electric vehicles and vehicle platforms, components and other related design and development business use. It is reported that the joint venture will make full use of existing electric BYD platform technology and related parts supply, and integrated into Toyota’s quality and safety control standards, and the joint venture to design, develop pure electric vehicles will be selling the Toyota brand.

and in cooperation with Toyota, BYD will be from a car platform development, cost control, quality control and safety aspects of learning to Toyota, this rapid training team to develop the vehicle, safety, quality control and other aspects of reinforcement, thereby toward a high level of international car manufacturers further. At the same time, with the BYD electric open platform and e-supply chain, BYD also want to scale amortized cost, while expanding market share.

At the same time, in the new energy industry roots in years of BYD also has its own advantages, at the product level, BYD’s dynasty series models, has covered most of the new energy vehicles, while, with the division of the family dynasty and e-series series, with e-based platformThe foundation to build a pure electric product matrix has become even more clear. BYD battery production can be coupled with the advantages of self-marketing. So, Shakespeare will be well controlled low in cost.

BYD BYD launched a new Han, also plans to officially listed at the beginning of the end of the second quarter of 2020 / third quarter, positioning the new car in large car, or a Tesla Model 3 has some competition. At the same time, on endurance, performance, configuration, Han EV is expected to surpass Model 3.

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