this year, auto sales performance has not been very satisfactory, the major car firms face increasingly tough environment, 1 In October, China’s broad overall passenger car sales of 16.903 million, up by 8.3 percentage. To the major market segments, competition has become increasingly intense.
Among these, the B-class car market in the past few months sales performance is particularly Aspect, with regard to domestic car sales performance in October, for example, Passat potentially very strong, again topped the list last year ranked first magotan has dropped to fifth place.
that, in the car market in recent months, mainly due to large changes in what the major popular models What are the advantages?
NO1. Passat October sales of 20716 units
In October, SAIC Volkswagen Passat with over 20,000 units sold data bits center car market sales list, is the only one in October in car sales exceeded twenty thousand of.
first thing to say is the price, for now, Passat concessions on the price of the terminal in some areas has reached 3 million, and other popular models compared to competing products, the Passat is currently in terminal the price advantage is more obvious, it also allows this car to become more cost-effective.
With the advent of the new generation Passat, Passat has been a substantial improvement in the color value, compared to the older models even more business scope, design and market more and more younger and personalized models compared to keep Passat regarded as a minority business atmosphere models, can not deny that this is a lot of middle-aged consumer groups to select one of its factors.
Further, the body size, the length and breadth were cash Passat 4933/1836 / 1469mm, wheelbase 2871mm, longer wheelbase performance can lead to better use of space than competing products larger vehicles driving space it is also a big advantage.
plus Passat models, almost everyone knows the Chinese market, with huge market holdings accumulated over the years and a good reputation, which is the consumer in the face of such a model are more willing to choose it reasons.
NO2. Accord October sales of 18086 units
Honda Accord sold new cars in October 18086 Taiwan, but from the point of view of total sales this year, Accord sales performance has by virtue of 185186 units of B-class car sales chart ranked first, second Passat per cent more than the nearly 3 million units.
Careful analysis of sales accounted Accord models, in fact, 1.5T model is the bulk of its sales, where the 1.5T model was divided into a low-power version and a high-power version, high-power version on a clear asset sales. The most high-power version of the model to take the amount of models priced at 18.98 and 199,800 yuan, plus about ten thousand yuan terminal benefits, which temptation can be imagined.
to remove the most amount of walking models, the hybrid version of the model’s sales also improved significantly, with the gradual establishment of Honda hybrid models reputation, in fact, Honda advantages in hybrid models reputation has gradually expanded it also led to its sales in the hybrid model than gradually rising.
NO3. Camry October sales of 16375 units
and Passat, Accord compared Camry performance on sales stabilized, the annual total sales of view, 150741 units sold is also second only to the former two.
and compared to other competing products, updating an earlier one step into the market Camry to further open the market, more youthful, personalized design is also subject it to young consumers.
In addition, based TNGA architecture also allows cash from the Camry has improved dramatically on a driving feel, Toyota gave the impression that the consumer is no longer just a tricky, so simple peace of mind, more in line with young consumers Yen value, more power and more choice of excellent driving control experience, are the reasons Camry able to stabilize sales.
NO4. Audi A4L October sales 15409 units
Audi A4L is the only B-class car sales among the top five luxury car brand in the BBA, the Audi A4L same advantages of a higher ranking first.
point of view on the current model, the Audi A4L concessions on the terminal price can reach 25 percentage, that is to say in the end to have 6-7 million offer, compared to the same level of luxury brand models He said the Audi A4L is still one of the most cost-effective choice.
In addition, the relatively stable performance of the product is the consumer to choose its main factor, both in the driving experience or product strength and other aspects, the Audi A4L has maintained a quite satisfactory level, and that in under the price has obvious advantages of the premise, consumers are willing to consider it. .
NO5 Magotan October sales of 14,346 units
From late last year began, FAW – Volkswagen MAGOTAN sales performance is in a state of decline, the average monthly follow-up is maintained at 15,000 units, stabilized. On the current status quo Magotan in B-class car market, the former in order to catch the quasi-three is not easy, or even catch up considerable Regal terminal decline.
along with competing products have replacement models, MAGOTAN that this would depend quot; law-abiding quot; as a selling point performance models have actually not so rosy, but in today’s younger, personalized environment under magotan does not much appeal.
In addition, the arrival of more cost-effective Passat, also points to go part MAGOTAN sales, Magotan surprise that, in fact, the main focus is on next month, the official listing of the new models.
written in the last
Today’s automobile market is a very dynamic and extremely rapid auto market, in this environment, the various models and even greater performance car prices data will change It was quite the spectacle, most likely with the launch of a new model, which will be able to usher in a very positive response in the market. In this context, those who understand the needs of consumers and be able to quickly make changes in car prices, it is more likely a firm foothold.