➤ “I am a revenant old age, a new era is not able to carry my boat.”
If you are a fan of pirates, hear this sentence will certainly be tears, but have to admit, boats have been carrying a new era of supernova sailing, big Zaibu Dong older generation of pirates.
If you are “V6 + rear-wheel drive.” party, hear Reiz Japan officially discontinued surely be tears, but have to admit, the new the era of the automobile market has been adjusted fairways, deep-fried Zaibu Dong Street artifact of the older generation.
After the ultra-large magic V6 Reiz
known as “super-large after” reputation of the Toyota Reiz officially discontinued in Japan a few days ago, causing a lot of buzz. Qiazhiyisuan, Reiz also bid farewell to the Chinese market has been more than two years unknowingly. Japan also announced sharp aim now discontinued, means that the global market will no longer have a new Reiz supply, the world is no longer the 200 000 drove the V6.
Reviewing the past, the initial impression of the rut Jun Toyota Reiz comes from my great-year-old brother.
In 2004, I was just on the first two days of the youngster, new to “Initial D” age. Brother in my ear all day bragging Chinese people do not understand the car, which is proud of what God Ashkenazi car, to be like ten generations MARK X after such a V6-drive sports car is a model of the times.
a year later, my brother is possessed like to buy domestic FAW Toyota Reiz (REIZ), but stayed put me through, what kind of car can have so much magic, are also god than 86?
▲ Mark X appeared as a successor to the legendary Mark II models in the Japanese market. The concept car is “fashionable and vibrant” goal to create new advanced FR sedan
Later I came to understand, these two cars are positioned differently.
a civilian car route towards development, with a focus drift weapon; another is sporty mid-size car, the harvest is restless heart.
When it comes to mid-size car, the Toyota was Kay on their ownCamry and Reiz position are very clear, the Camry is a middle-aged uncle’s car, Reiz is playing endless treasure young car. After the long, sporty Chevrolet word is still very fresh, Reiz always clutching young man’s heart.
Reiz magic for a reason, of course, have to say is price advantage , after all, just out of school age, after encountering the price is so kind of drive V6 hard not to be tempted.
However, in addition to the drive V6 being talked about, the double-wishbone front suspension structure is the cause of it all fans. Especially in the car suspension structure (such as the Mazda 6 and nine generation Accord) in a number of double-wishbone front beyond 2012 are gradually compromise for the former McPherson structure, so many people disappointed.
Of course, most of the core or sharp Zhicun in a variety of dazzling conversion program . At that time, the early part of car owners to play whenever the selected entry models, Reiz always on the list, fried street artifact so called up.
▲ retrofitted paint, exhaust, headlights, surrounded suspension, wheels, etc.
Thanks to the platform model Toyota Reiz many parts may Lexus iS, GS and other models GM parts and modification parts with the same period.
slightly modified, such as audio, interior, lights; severe modified, brakes, tires, shock absorption, the engine which will not fall. Car home on the play, Reiz modified cases even up to nearly 250, conversion cost from a few hundred to tens of thousands of large, dazzling.
▲ from the exterior, the interior and the engine body modifications were carried out. Single engine on as many as 12 were adjusted 2.5 into 3.0, HKS7 of fire mouth, driving plug-in computer, 2nd intake, etc.
reason Reiz leave what?
As sharp aim at domestic reasons discontinued, the most direct is nothing more than two: First, emissions reason; the other is the car itself does still exist many shortcomings.
2.5L V6 engine appears to be very good, but the maximum output of 142kW power is not enough to see. Many small-displacement turboSupercharged engine has enough performance comparable to this, such as the Honda engine is the same as the 1.5T 142kW, but the fuel consumption have to a lot of good-looking.
and domestic Reiz problems in the QC on hard acceleration unresponsive, configuration is relatively poor, more attractive version of the 3.0L less supply and other reasons, which have led to it losing the market.
Take configuration, such as the original lamp is also called “candle light” nickname, by definition, weak because ……
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in terms of price, Camry, but a lot cheaper than that Reiz, so this has also led people to buy Reiz might as well buy a Camry.
In fact, Reiz last updated in 2013, the domestic version only synchronous appearance overseas edition, without the introduction of direct injection engine, from this aspect we have been able to see that Toyota has abandoned this car.
on the product features and look, look and feel is sharp recounts tube or interior style is more biased in favor of home-style comfort, athletic performance is not outstanding. So buy it, most likely have to change, which greatly restricted the range of its audience, thus losing the Chinese market is not accidental.
Of course, these problems are part (such as modified) base camp in Japan is eased, so before Reiz stop production, but also to maintain the 7000 monthly sales multiple of. Also in 2016, the second generation Mark X in Japan conducted an update.
In this regard, more like Toyota Reiz discontinued in proactive
strategic adjustment .
We know that compared to Toyota Volkswagen MQB, Nissan CMF platform, Toyota’s platform is rather cumbersome and complex, including the MC (New MC), K and N (New N) and other platforms.
has always been very strict control on the profits of Toyota naturally Sike pain points, so in recent years began pushing TNGA platform (Toyota global platform module). This platform is divided
to C \ K \ N \ L four platforms, in addition to fuel economy and vehicle body rigidity and design are outside the focus, improve component commonality rateIt is the key.
The following table shows the characteristics of the layout finishing TNGA platform, you can see where Reiz place are inappropriate.
With Avalon and Camry base, particularly in Asia dragon flagship control, meaning on TNGA-K platform Reiz again greatly reduced; if and Crown after the same platform, the price close to the people the impression has been formed, wants to raise prices will be very difficult. So some of the old platform location is not suitable for this car to be eliminated is a matter of time, sharp aim is also beautiful time to step down is a wise move.
The last two sentences
count Mark II, Toyota Mark X in 51 years time to sell a total of
over 6.88 million , the record is striking. As this level has been the only assembly of “V6”, “rear-wheel drive” car two special attributes, Reiz leave, is indeed a pity.
Of course, we do not have to be too pessimistic, now models are moving in the precursor of the turbine, small-displacement development, old Reiz need to make way for new models of the new platform, leave the stage is the era dictates.
before the white-bearded father died, he said: “Do not look back, times are changing.”
I think Reiz will probably say to us it.
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