Evergreen report ] With the Id.4 X at the expedition, the SAIC public is ID. The family built online platform ID.HUB has also been fully put into operation, as a unified Online customer contacts add wings for a new agent marketing mode. ID.HUB collection brand information, model information, car function, etc., can be accessed through a PC browser, mobile browser, WeChat, SAIC Volkswagen Super APP. At present, the relevant information of the first MEB platform pure electric car ID.4 X is fully online.
HUB, Chinese can be interpreted as a hub or center. ID.HUB is a gathering ID. Fans’s online position, and the unified user experience platform for id. Series models. Regardless of the scene browsing ID. Related information, it will eventually pass through the id.hub, ensuring that the user can obtain a consistent experience, as well as the transparent, frontier information. 
Therefore, as a future ID. The family’s information carrier, id.hub is no longer just a simple product official website, and from the user’s perspective, new design style and information Display logic, enhance product immersive experience. Among them, the innovation adopted the Saibu punk style, bringing fashionable avant-garde experience; the screen-shaped flopping design is more interactive; clearly divided the function, providing a browsing experience in layers; comprehensive detailed information introduction, Leading objective and friendly emotional experience; product power and branding ensure authority trust experience; publicly transparent online prices and purchase experience bringing a transparent and consistent sales experience.
At the same time, in the digital age of information explosion and rapidly change, Id.hub’s new attempt will help provide complete, coherent services, and guide consumers to quickly decision. For example, pre-sale rights, product highlights, 3D cars, etc. can stimulate customer interest, authoritative information, intimate service, wonderful activities, high-definition real shot, etc., can build customers’ trust in the product, more perfect decision process running The journey is prepared for subsequent consumption transformation.
January 21, ID.4 x pre-sale open, consumers can pass ID.hub and defined. From now until September 30th, the decision customers pay for payment will be obtained, and the highlight of the highlights exclusive. The relevant order information can be synchronized with each user.
As the only carrier of the flow rate, ID.HUB not only realizes the consistency of the user experience, but also has the unity of data management. Through the platform coordinating, marketing collaboration and data synergies, id.hub will help Volkswagen brands advance to digital management roads.