As an automotive media practitioners, used to work in the various problems encountered in the car to answer netizens, unconsciously I began to summarize some rules when people buy a car; I find that many people in the selection the car, intentionally or unintentionally, will be very important to the country as a reference, not referring here to choose a car according to country, but most of the people in the country in a fancy car, the same will be the first country peer model as a reference, comparison.
Although there is no shortage of voices saying the car to divide the country factions are thankless behavior, but in fact no matter what category of products, there is factionalism, the country is just one of them. Because the product can not be comprehensive, in-depth knowledge, and so the country has become an important reference in the automobile consumption, and sales performance of the market is such responses. This phenomenon combined with consumers choosing cars, I am today to car, for example, from different levels, the country’s car sales crown to the first three sales, and the current status of college friends talk about the car market.
Sunny Shanghai Volkswagen is the 2019 full-year car market the sales crown, made 524,899 sales results; Sunny’s success is word of mouth model years of accumulation, as well as the new MQB generation product competitiveness. In addition, Sunny’s product placement is worth elaborate part of Sunny is currently in the sale of two generations, both countries also have five national version six models, both hatchback sedan model there; twenty balance configuration models under the cloth dense network, whenever you are considering buying Sunny, there’s a Sunny will hit your pain points.
If you escape the Sunny turn reference other Ashkenazi compact car, you can escape the palm of the public; in 2019 the top ten car sales charts, there are nine compact sedan, which the public system accounted for four places, and there are three products are locatedSales of the top five. If the relationship Bora and Lavida somewhat ambiguous, it is located in the fifth sales chart Jetta is a good take on behalf of Ashkenazi A + class sedan; the mass line of products in a compact product matrix, the perfect interpretation of the “more children good fight, “the truth.
Dongfeng Nissan Sylphy is to win the car sales chart runner-up models, just in July 16, 2019 updating listing of the new Sylphy with differentiated positioning, pricing, sought after by the market; although pricing to maintain the People First line, but a new generation Sylphy still to the foot on the high-allocation model configuration sincerity, like collision warning, lane departure warning and other active safety assembly, have appeared in the list of the configuration of a new generation Sylphy. So a new generation Sylphy after the replacement, giving me the impression that the science and technology positioning, pricing, multi-dimensional configuration to meet the people’s demand for cars nowadays.
Because of the positioning, the difference in price, resulting in Sylphy Corolla with fellow Japanese compact car, the Civic in actual consumer purchasing decisions, and there is not much overlap; Corolla sales accounted for dual engine continues to climb, the main marketing vehicle is 1.5T version of the Civic. So you want to be considered for the tour of Japanese compact car, it may be from the budget, is buying more close to the people Sylphy, or dual-engine hybrid Corolla, also equipped with 1.5T or Honda Civic Earth dream technology.
As a reading Lang owners, as well as test drive through the above-mentioned several compact sedan car media people, Hideo undoubtedly is that several products with the highest ratio of texture and price models, good NVH optimization and fully independent suspension chassis tuning with toughness, is Hideo a big advantage. On a compact car, Hideo also inherit as much as possible with the young movement in the American-style luxury; Ecotec 1.3T power and fuel economy to stand ownersPoint of view, I am absolutely satisfied with this powertrain is, but if you only consider 1.3T Hideo, then it’s on to the threshold price 135,900; while sales of 1.0T and relatively bleak, I think this is why Hideo soon the reason facelift 1.5L power.
compared to German and Japanese compact car market strong position, the US Department of the compact car looks a little lonely; worth noting that sales of the first three of the US Department of compact cars are equipped with the Ecotec engine family, which means they have encountered the same problem Hideo, 1.0T of entry model not to be seen; this is equipped with 1.0T engines from the Cowarts year sales performance is also visible. Remove this factor alone product level, the US Department of compact sedan is the ability to challenge German and Japanese, and with the arrival of 2020 facelift 1.5L engine Hideo, Ke Luze, the US Department of compact car perhaps counterattack curtain will be opened.
Geely Dorsett can be described as Chinese brand compact cars in leading models, whether historical or 2019 product sales performance; despite the impact of the automobile market in 2019 with the joint venture brands sinking winter competition, but Dorsett still hold their position, can become one of the few in the compact car market and joint venture brands to challenge the front autonomous compact car. Dorsett good interpretation of the “small strides, fast iteration” of user-centric philosophy, today, word of mouth has been the owner of the Imperial is a truly a “good student”, both in appearance, inside ornaments, comfort, the configuration is the same price remarkable compact car.
Autonomous immediately behind the compact car is auspicious Dorsett Sunny has said the independent Roewe i5, the second generation of Changan automobile Yat move, they can break the average monthly million results waited for opportunities in the joint venture opponentsCompact car market to gain a foothold. Competition from price to quality bid, insight into consumer demand; along with the Imperial, majestic i5, and other independent Yat dynamic rise of the compact car, the consumer is no longer “cheap” compact self-colored glasses to see in the car changing the sedan.
Japanese brand is the 2019 automobile market in the winter in the biggest flash point, not only in the overall auto market downturn background on schedule to achieve the sales target, also various models camp achieved good results; the Accord midsize sedan is the camp leader, sales crown in 2019 midsize sedan. In fact, comparing Germany, the US Department to Accord as the representative of the Japanese midsize sedan features Obviously, stylish, young design, excellent fuel economy, high residual value, good comfort and handling; here both traditional the advantages of Japanese cars, but also contemporary Japanese new car shine. Sales
Japanese midsize sedans of the top three is no doubt that Japanese Three Musketeers, Accord, Camry, Teana; Three Musketeers after the new generation to accord most popular market, followed by Guangzhou Toyota Camry, as the Nissan Teana, perhaps because there is no hybrid version, perhaps the official high-profile high price threshold 2.0T models powered version of the publicity that sales of Teana and Camry, Accord appeared interrupted; but in fact Teana bones or that section of moving large sofa, but it has become younger, more trend up.
Tipasate this time, presumably in turn lead to a field war of words, but nonetheless people midsize sedan is the 2019 runner-up in sales, up 2018 also achieved a contrarian growth 8.98 percent. Mediator research testing as a reference, can reflect some of the products in question, while sales market also reflect other problems; feelings Ye Hao, concessions worth mentioning, listed as an approved permitProduct sales, first of all it is in line with the corresponding national standards, a standard automotive products is not only a positive 25 percentage offset crash safety this one, so eventually have to let the market speak, market-driven development of the industry.
German mid-sized car sales in the first three are from the public system, respectively, Passat, Magotan and Audi A4L; Magotan which is the fourth medium-sized car sales, Audi A4L is the fifth medium-sized car sales, luxury sales crown brand midsize sedan. This phenomenon Ashkenazi compact car similar, showing that the public system has its own set of methodology in the formations of the product, and well versed in the needs of the domestic market.
have started in the mid-size sedan toward the young, sporty when the force, in fact, Regal early in this one work for many years; Regal aside hard power in the design, only in respect of the general model multiple choices and GS models, it is sufficient to reflect its unique in the young, sporty fields. Both should IKEA’s side, there are prominent personality, passion side, which Regal is the most significant advantage in product differentiation; so that different consumers can find the right product for their own tone, demand models, this is easier said than done not so easy, and SAIC-GM-Buick Regal is the answer.
If you think about the US Department of the car, then 2019 sales in the first three of the US Department of medium-sized car, three products have a significant enough differential positioning; Regal is hit the young, stylish, IKEA should business midsize sedan, the flagship business people monarch more B + class sedan, Mai Rui Bao It is positioned below the “double-Jun”, and the Chevrolet brand tonality more partial younger. From the compact car and midsize car segments, the two markets, in terms of volume, has become the representative of the US Department of SAIC-GM cars; Buick and Chevrolet brand relationships to further deepen the two brands in productionComplementary product on the layout, form a network of the US Department of car products.
FAW Red Flag, I just want to say that in the winter the red flag slowly adds to the charm, the same is true for the red flag H5; sedan market in China brand short board, especially mid-size sedan market or, H5 red flag to an increase of 133.37 percent won the sales crown independent mid-sized sedan, FAW red flag contributed nearly half of annual sales. On the product level, the red flag is based competitors H5 Passat midsize sedan as the representative of the joint venture, while the owners reputation, the red flag H5 in design, configuration, on cost, comfort, handling both have a good advantage; I believe that with the new then speed red flag strategy, the brand can be conferred on the red flag will no doubt HS5, this one is positioned to provide greater thrust up the development of mid-sized sedan products.
Throughout China midsize sedan brand products, but also to stick this market, and achieved some results, are Chinese car brand leader. Midsize sedan user demand for the product is more than just functional needs, as well as social and personal preferences and other factors; so this list of three independent mid-sized sedan, the hard power is not inferior to other products the same level opponents, they need the consumer recognition and acceptance.
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